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5 Tips for Better Landing Page Conversions

Online visitors are busy, often multi-tasking, and are easily distracted. So when it comes to landing pages, you need to pack a punch…and often you have to do it in less than 10 seconds. Landing page...

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Website Reality

Let’s face it: We live in a world that’s obsessed with the Internet. We connect with friends on Facebook rather than face-to-face. We shop for clothes on .coms instead of trying them on in a store. And...

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Download Our Webinar Whitepaper

How are you fixed for webinars?  Do they give your business a couple of lukewarm leads that usually go cold?  Or has your business sworn off webinars after dozens of attempts that ultimately failed...

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The Google Tempest

You don’t have to know much about search engine optimization to know how major search engines seem to love frequently redefining their algorithms just to send webmasters into a wild frenzy (Google,...

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Eye Tracking Technology Improves Website Usability

Highlights from the SearchCon Presentation: Navigating the Cross-Device (Mobile) Dilemma Eye tracking technology is one of the hottest trends right now – it helps in the diagnosis of autism, the...

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Taking Advantage of Marketing Micro-Moments

Mobilegeddon has come and gone, the Apple Watch is out, and it seems as if the planet’s most timely, relevant, and pertinent content is being tailor-fit for smaller and smaller screens – available to...

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Reddit Marketing: You Can Do It Too

Reddit Marketing: You Can Do It Too Reddit can be a dangerous place for marketers. The popular forum has found a dedicated user base capable of calling out the most subtle marketing ploys, product...

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Revealing Buyer Personas with Progressive Profiling

There are some companies that just know how to capture their target markets by getting the pulse of their leads’ needs and desires. Apple, BarkBox, Amazon, Zipcar, and the like speak directly to what...

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